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Messaging Providers

Messaging providers offer access to communication platforms such as WhatsApp, Facebook Messenger, Slack, and more. Connecting a chatbot to these services allows users to interact with the bot on the respective service.

Supported providers

Below is a list of supported providers and their integrated platforms in OCS:

  • Twilio
    • WhatsApp
    • Facebook Messenger
  • Turn.io
    • WhatsApp
  • Meta Cloud API
    • WhatsApp
  • Slack
  • SureAdhere

Choosing a WhatsApp provider

Open Chat Studio supports three WhatsApp providers. The table below summarises the key differences to help you choose:

Feature Twilio Turn.io Meta Cloud API
Direct Meta integration No No Yes
Third-party intermediary required Yes Yes No
Webhook URL Per-chatbot Per-chatbot Single global endpoint
Text messages Yes Yes Yes
Media messages (images, video, audio, documents) Yes Yes Yes
Setup complexity Moderate (account + WhatsApp sender setup) Moderate (account + approval process) Higher (direct Meta Business Platform configuration, webhook setup, token management)
Pricing model Per-message fees + WhatsApp conversation fees Subscription + WhatsApp conversation fees WhatsApp conversation fees only (no intermediary markup)

Use Meta Cloud API when you want a direct connection to the WhatsApp Business Platform without routing traffic through a third-party service. Use Twilio or Turn.io when you already have an account with one of those providers.

See also